Fall Marketing Examples for Cleaning

Get Templates & Mastermind Group Access in My Ad Club Here

Fall is here, and it’s crucial to boost your cleaning marketing! 🎉 I just posted a quick video that’s packed with marketing examples to help you attract more clients this season.

👉 Watch the video and get all the fall marketing tips here:

3 important things to note:

#1: Back-to-school usually needs a marketing boost to get clients calling.

#2: The presidential election is a few weeks away and this typically means a slow-down in calls.

#3: Holiday cleaning is coming, so you’ll want to prime the pump NOW for a busy holiday season.

Focusing on marketing in the fall is crucial for businesses, especially those in the cleaning industry, as it’s a transitional season with unique opportunities. With the change in weather and the lead-up to the holiday season, homeowners and businesses alike start preparing their spaces for colder months and gatherings. People are more likely to declutter, deep clean, or get their homes cozy and ready for hosting guests. This seasonal demand for cleaning services creates a prime opportunity to attract new clients and retain existing ones by promoting relevant services, like fall clean-ups or pre-holiday deep cleans.

In addition, fall marketing helps maintain momentum after summer. This keeps your business top of mind as customers shift their priorities. It’s also the perfect time to offer seasonal promotions, showcase your expertise in areas like carpet cleaning or gutter maintenance, and engage with potential clients before the holiday rush begins. By investing in a well-planned marketing strategy in the fall, you can tap into the season’s unique needs and grow your business as the year winds down. Ultimately, fall marketing keeps your brand visible, competitive, and ready to meet the demands of the upcoming holiday season.

You won’t want to miss this if you’ve been wondering how to fill your schedule. In the video, I break down super simple marketing ideas that work—think seasonal promos, client marketing tips, and email campaigns that get people booking cleaning appointments!

Check it out and let me know what you think! 🍂

Fall Cleaning Marketing Examples

Cleaning Mastermind Walk-Thru

Join the Ad Club Here to Get In a Mastermind

What does a cleaning mastermind group look like and how can it help you 2x or 3x your cleaning business?

I’ve been a part of many high-level mastermind groups and I’ve lead several mastermind groups that have helped many of my clients grow and systemize their business.

Picture meeting regularly with a group of successful cleaners and myself a couple times per month where the whole purpose of the group is to help each other GROW!

In the group…
You’ll get support and help to get unstuck.
You’ll collaboration and share ideas to grow your business.
You’ll get encouragement and motivation from other group members.
You are held accountable to your own goals.

Let’s face it, being a business owner can be lonely. Most of us can’t get support from spouse, friends, or employees.

Quick question: What if you could double or even triple your cleaning business in the next 6 months?

Sounds crazy, right? But it’s totally possible—if you know the right moves. And that’s exactly what we’re talking about in this new Mastermind Groupfor cleaning business owners.

👉 Click here to watch a quick walk-thru video and see how these groups are changing the game for people just like you.

Here’s the deal: If you’ve hit a ceiling with your business or feel like you’re spinning your wheels, you’re not alone. But the difference between staying stuck and making serious progress? It’s all about surrounding yourself with the right people.

  • Real strategies that are working right now for cleaning businesses
  • Accountability that keeps you on track (no more excuses!)
  • Creative solutions to your toughest challenges
  • Connections that open doors you didn’t even know were there

It’s time to shake things up.Ready to see how? Watch the video below now and get a behind-the-scenes look at how our Mastermind Groups transform your business.

Seriously, if you’re ready to grow, you don’t want to miss this.

P.S. Spots are filling up fast—jump in while you still can!

See the walk-thru video here:

Cleaning Mastermind Group

FREE Mastermind Access in the Ad Coaching Club Here

Are you ready to skyrocket your cleaning business to new heights?

Imagine being part of an elite group of like-minded entrepreneurs, all laser-focused on helping you crush your business goals and tackle challenges head-on. Imagine tapping into a wealth of collective wisdom, experience, and innovative ideas that can accelerate your cleaning business’s growth beyond your wildest dreams. Welcome to the power of a mastermind group!

Why Join Our Mastermind Group?

  1. Dominate Your Market FAST: Uncover cutting-edge strategies to beat your competition and become the number one cleaning service in your area. Group insights give you the edge to capture more market share.
  2. Accountability and Motivation: Stay on track with your goals and commitments through regular check-ins and the positive pressure of peer accountability.
  3. Boost Your Profits: Learn techniques that have helped our members DOUBLE their profit.
  4. Streamline Your Operations: Discover innovative ways to increase efficiency and grow your team.
  5. Enhance Your Brand: Develop a powerful brand that stands out and attracts loyal customers, ensuring they keep coming back and referring your services.
  6. Feedback: Constructive feedback from peers can help members refine their ideas and approaches.

Limited Spots Available!

Don’t miss this golden opportunity to join a dynamic group of cleaning business owners committed to success. Our mastermind group is intentionally kept small to ensure personalized attention and impactful discussions.

Sign Up Now and Transform Your Business!

To secure your spot or learn more about how our mastermind group can revolutionize your cleaning business, simply reply to this email or click the link below to schedule a call with us.

Sign up for the Ad Coaching Club Today!

Invest in yourself and unlock your business’s full potential. Join our mastermind group and take the first step toward a brighter, more successful future!

Looking forward to welcoming you to the group!

Ad Club Replay

Join My Ad Club Here

Club Members Get in my Mastermind FREE

Listen to the Audio Only or Download the Audio Below:


 
🚀 Replay Now Available: High-Ticket Jobs, Google Optimization & Free Mastermind Access!

See the reply of the last Ad Coaching Club Zoom meeting.

In the replay you’ll discover:

💰 Close High-Ticket Hardwood, Tile, and Pet Odor Jobs Like a Pro with Brochures

💰 Outrank Competitors: Master Google Business Optimization for Maximum Exposure!

💰 Exciting Opportunity: Ad Club Members Get Exclusive FREE Access to Our New Mastermind!

Get the entire 1 hour replay directly at the link above.

Find out about all this and more of what’s happening in the Ad Club in the replay linked below.

 

Hardwood Refinishing Brochure

Get the brochure in my Ad Club Here

Or get the brochure separately here.

See the new hardwood refinishing brochure I just created here.

Why use brochures?

Stand Out and Get Noticed

Your competition does NOT do this. Brochures are an awesome way to grab attention and make a lasting impression. Handing out a beautifully designed brochure makes your hardwood floor refinishing services feel real and trustworthy. It’s something clients can hold onto and remember you by.

Easy and Convenient

People can keep brochures handy when they’re ready to refinish their floors. They offer all the info your clients need in one place, making it super easy for them to understand what you offer and why they need it.

Showcase Your Work

With eye-catching before-and-after photos, your brochure can excite homeowners about transforming their floors. It’s like giving them a sneak peek of what their home could look like with your expert touch.

Build Stronger Trust With Education

When you educate your clients, you build TRUST and set yourself up as the EXPERT.

Get Started Today

Don’t miss out on the power of a great brochure. It’s a simple, cost-effective way to grow your business and make sure homeowners remember you when they’re ready to refinish their floors. Let’s get those brochures ready and start seeing the results!

P.S.  You can get this brochure and several other residential and Commercial Cleaning brochures in my ad coaching club or purchase them separately at the links above.

hardwood refinishing brochures

Hardwood Refinishing Marketing Plan

Get templates, training and marketing in my Ad Club.

Or get 1-on-1 consultation directly from John here.

Are you adding on hardwood refinishing services?

Or, are you already doing it but need more business?

Here’s a visual video marketing plan for you.

You’ll get ideas for:

🤑 Website marketing

🤑 Brochures

🤑 Email newsletters

🤑 Text marketing

🤑 SEO / Google Ads

🤑 Referrals from Realtors

P.S. Whether you’re adding hardwood as a secondary service or it’s your main business, this plan will help.

See the video now.

Creating a robust marketing plan for hardwood floor refinishing is essential for several compelling reasons. First and foremost, a well-crafted marketing plan helps you identify and target your ideal customer base. By understanding who your customers are, where they are located, and what their specific needs and preferences are, you can tailor your marketing efforts to reach them more effectively. This ensures that your advertising budget is spent wisely and delivers the best possible return on investment.

Additionally, a marketing plan allows you to differentiate your services from the competition. With numerous hardwood floor refinishing companies in the market, it’s crucial to highlight what makes your business unique. Whether it’s your superior craftsmanship, eco-friendly products, or exceptional customer service, a marketing plan helps you communicate these unique selling points clearly and consistently.

A strategic marketing plan also includes a mix of online and offline marketing tactics. From optimizing your website for search engines and leveraging social media platforms to creating eye-catching flyers and attending local home improvement expos, a diverse marketing strategy ensures that you reach potential customers through multiple channels.

Finally, a marketing plan provides a roadmap for achieving your business goals. It sets measurable objectives, timelines, and budgets, allowing you to track your progress and make necessary adjustments along the way. This proactive approach not only helps in attracting new clients but also in building long-term relationships with existing ones, ensuring sustained business growth.

 

Hardwood refinishing marketing plan

Maximize Your Cleaning Success in 2024 With 1-on-1 Coaching

Sign Up Now For 1-on-1 Coaching Now & Save $601.

Join my PRIVATE 1-on-1 Coaching Program.

This is an exclusive offer, limited for only 12 cleaners, so don’t miss out!

For a limited time, I’m opening up private 1-on-1 coaching that includes 3 months of 1-on-1 coaching sessions at a discounted rate, saving you $601 off my regular rate in 2024.

You get two coaching sessions with me personally, each month, for the next three months (6 sessions total).  Each session lasts one hour and will be recorded.

During our sessions, you’ll work personally with me to achieve your goals and overcome any challenges that may be holding you back in your cleaning business.

We can work on your marketing strategy, your website, Google ads, SEO, postcard campaigns, email/texting marketing, company procedures, or anything you need help with.

The cost?  A one-time investment of $1,199.  My regular rate is $1,800 for these six coaching sessions.  This is a $601 savings.

Sign Up Now For 1-on-1 Coaching Here.

What will we work on?

We can work on anything you need to get your year set for your MAXIMUM growth. Marketing automation, Google ads, SEO ranking, website improvement, client emails, client postcards, neighborhood postcards, EDDM postcards, employee systems, or whatever you need for FAST GROWTH.

Every successful person has a coach.  If you didn’t achieve your goals yet in 2024, end 2024 in the right direction. Take advantage of this special offer and make a positive change in your life. Contact us today to learn more and get started.

P.S.  If you want the best results possible in your business, you need a coach.  I have a coach.  All the most successful cleaners I know have a coach.  You need one too.

Sign Up For 1-on-1 Private Coaching With John Here.

Or need more affordable coaching?  Try my Ad Coaching Club here.

Or, want to start with a 1 hour consult to try it out?  Go here!

Online Booking May Hurt Cleaning Website Response

Join My Ad Coaching Club Here.

Or Get 1-on-1 Coaching from John Here.

One of my clients, who’s ranked #1 on Google, had trouble with his online booking form.

Even though he had tons of traffic, he wasn’t booking any jobs online.

So we tested a different type of form that didn’t give prices or require immediate booking.

Find out what happened in this video now:

Online booking should help book more jobs, right?

But there are times when it hurts your booking rate.

Online booking is easy, convenient, and makes sense.

But you need to know when it may HURT your response rate.

When is online booking good?

When is online booking bad?

Don’t simply rely on software.  Don’t rely on an “SEO” pro to tell you what to do.

Test it!  Try it!  This literally could make or break your business. No kidding.

Implementing online booking on cleaning websites offers numerous advantages but also comes with potential drawbacks.

Advantages: Online booking systems provide convenience for customers, allowing them to schedule services at any time without needing to call during business hours. This 24/7 accessibility can significantly increase the number of bookings, catering to customers’ busy schedules. Additionally, online booking can streamline operations, reducing administrative workload by automating appointment scheduling and confirmations. This automation can lead to fewer errors and improved efficiency.

Disadvantages: However, online booking on your cleaning website isn’t without its challenges. Some customers might prefer speaking to a person to clarify details or ask questions before booking. An impersonal booking system could potentially turn away these clients. Furthermore, if the online booking system is not user-friendly or encounters technical issues, it could frustrate customers, leading to lost business. There’s also the risk of overbooking or double-booking if the system doesn’t sync properly with the company’s schedule.

Ultimately, whether a cleaning website should implement online booking depends on its customer base and operational capacity. For businesses with tech-savvy customers and a streamlined scheduling system, online booking can be a significant asset. However, companies with a clientele that values personal interaction or lacks the resources to maintain a reliable system may find it more of a hindrance than a help. A hybrid approach, offering both online and phone bookings, might be the optimal solution, catering to a wider range of customer preferences.

Look into this right now.

Let’s explore this together.

P.S. Yes, there are alternatives. Watch the video now to see.

online booking cleaning websites

 

Better Marketing = Better Cleaning Clients

Get Training and Help in My Ad Club

Or, Want Done-4-U Services?  Message Me Here.

Many cleaning companies struggle with getting the best clients.

If your marketing sucks, so will most of the clients you attract.

Let’s look at some examples of GOOD…

…and NOT SO GOOD cleaning marketing.

P.S.  If you have been wondering why your cleaning clients don’t appreciate you and pay you what you deserve, you need to see this video.

Watch above now.

Google Ads Basics in New Design

Google Ads Training Package in My Ad Coaching Club

Or, Get Google Ads Done-4-U Here

Google Ads Basics with their new design

I’ve just finished working on a brand new video that I’m super excited to share with you all. 🎉

This video covers the basics of Google Ads in their newly designed platform.

I think you’ll find it helpful, especially with all the recent updates. Check it out here:

Whether you’re a complete beginner or just looking to get up to speed with the latest changes, this video has got you covered.

Here’s a sneak peek of what you’ll learn:
Navigating the new Google Ads interface
How to change back to new and old design appearance
How to find campaigns
See how many clicks and impressions
How to pause an ad
How to check keywords
How to check ads

As always, I appreciate your support and would love to hear your feedback. If you have any questions or need further clarification, feel free to reply to this email or drop a comment on the video.

Happy advertising!

Until later,

John Braun
Ad Hitman

P.S. Watch the video now!

Google ads basics