Holiday Marketing for Cleaners

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Get These Postcards and Cards Done For You Here

November and December are great months for cleaning companies.

You want to be at the top of mind with your clients and prospects…especially during the holiday season.

One of my top goals is to give you killer marketing ideas on a regular basis.

So I made a video showing you examples of:

1.  Thanksgiving client postcards and greeting cards

2.  Thanksgiving EDDM mailers target high-end neighborhoods

3.  Christmas postcards and greeting cards

Time is of the essence to prepare your holiday marketing NOW.  There’s lots of business this time of year, but you need to prepare to get the jobs coming in.

See the holiday marketing examples above.

Option 1: See What You Get in Hitman Coaching Club Here

Option 2:  Get Holiday Marketing Package Without Coaching

 

New Online Advertising Tactics

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Click Here to Get the Templates and Training

Re: New Online Advertising Tactics
From: John Braun

There are some brand new things we’re doing on Facebook.

Hardly any other small businesses are doing it…especially not other cleaning companies.

Why Facebook?

1.  It’s cheap, effective advertising.  You can do a campaign for as little as $1 per day.

2.  Your prospects and clients likely spend more time on Facebook than television or any other media.  Yep, it’s that big.

Start doing this BEFORE your competition does.

Until later,

John Braun
Ad Hitman

P.S.  If you still aren’t getting clients from Facebook, you need to see this video now.

Two ways to get this training: the Social Marketing Course Here or Hitman’s Advertising Coaching Club Here.

Get Cleaning Clients With Facebook (for Free) [Podcast #7]

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Listen to the podcast below now:

Podcast: Play in new window | Download

Facebook is the undisputed king of social media with well over a billion users.

You can get referrals from current clients and even gain brand new clients.

In days of past, a happy client would tell 3 or 4 friends. An angry client may have told a dozen people.

Know that whether you participate online or not, your clients will.

Understand the natural of social media:

It’s not all about your business.  Why do people come to Facebook?

  • Get involved in community pages and conversations.
  • Post about community related topics or the conversation in their mind.  If you’re having record cold temps, post about.
  • Post about holiday preparation.
  • Give tips on how to care for carpet, fine rugs, tile, pet stains,etc
  • Give emergency tips.  People love this, especially during an emergency.
  • Ask your fans what they think.  Try your hardest to get FEEDBACK.
  • Don’t post about politics.  Don’t post anything negative about other people or companies.

Want to REALLY stir up a buzz?  Start a contest on Facebook.  Give away a whole house of carpet cleaning like my cleaning company and several of my clients did.

Google Plus for Cleaning Businesses

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Get in on the Google + and Social Training Here

Hope you’ve got a fun weekend planned.

Perfect weather here in Florida.  I’m looking forward to taking my kids camping with some friends later today.

I just posted a video to walk you through all the Ins and Outs of setting up a Google Plus personal and business page.

***Google Plus is VERY important in your marketing***

Even if you’ve already got a Google Plus account, you’ll pick up a few great pointers.

This is actually a video that’s part of the Social Media course I recently started teaching to my members.  You’ll get a sneak-peak at checking it out.

* Why Google + is MORE important than Facebook

* How to set up your Google + account the right way

* What you need to add to make your profile count

Hitman’s Advertising Coaching Club gives cleaners postcards and ads done-for-you.  Plus, get the industry’s top Internet marketing training.  Click Here for Details.

Social Media Marketing

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Click Here to Get More Clients on Social Media

Signing up for Facebook and other social sites is just the first step…the real magic comes after that.

Social media can do this for you:

  1. Boost your website ranking in the searches
  2. Bring you clients directly from the social media sites

Here’s a video clip from a private member webinar I did the other night:

The good news is that spreading the word about your social media profiles is fairly simple.  Here are a few ways:

  • All the major social media sites have widgets you can use to create buttons and banners on your business website.

 

  • Create postcards or newsletters to promote your social media. Add in a promotion or discount in order to gain more followers.

 

  • Use appropriate keywords. For example, a carpet cleaning company in Atlanta may use “Carpet Cleaning Atlanta” or a variation of the phrase throughout their posts for search engines to see.

 

  • Link your blog entries to your social media sites. Plus, link your social media accounts together.  For example, LinkedIn has widgets to auto-post to Facebook.

Get Cleaning Clients on Social Media Here

Social Media for Cleaners

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Last week I gave you a PDF handout entitled “3 Big Ways to Get Cleaning Clients Online.”

So today I’ve got a video for you with the benefits of social media.

Click here to watch the video:

Click HERE to Get in the Course.

I have to say this…”I’m NOT in love with social media just for the sake of being a techno weenie or an online social butterfly.

But I do LOVE what the Internet can do for our cleaning businesses!”

When done properly, Internet marketing is by far the #1 return in advertising for cleaning companies.

The problem is, you need to know where to spend your time so you don’t end up wasting dozens of hours on the Internet.

Get Social Marketing Training for Cleaners Here

3 BIG Ways to Get Cleaning Clients Online (PDF)

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Click here to download the 3 Big Ways to Market Online

Click Here Now to Download the Handout

For most cleaning businesses, getting clients online is the most profitable advertising.

But the problem I see is that online marketing can have a lot of pitfalls.  And there are lots of ways to spin your wheels and get no where.

So what I recently did was create a three page FREE handout just for you.

You’ll get 3 BIG ways to get cleaning clients online.

P.S.  Most cleaning companies “try” to market online.  But only small percentages are successful.  Make sure YOU are in that small percent.

Google Adwords Costly Mistakes to Avoid [Podcast #6]

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Adwords can be tricky.  Here are some tips to help you avoid the pitfalls.

  1. What is Google Adwords?  You have “organic” listing and paid listing.  Adwords is the paid listing.
  2. Campaign settings.  By on search network only.  It’s okay to be on mobile devices.  Choose your locations very carefully!  Start with a small budget of $5-10 per day and work your way up.
  3. Entering your keywords.  Broad match, phrase match, and exact match.  By default, your keywords are broad matched.  Broad matches are the lazy way of doing Adwords.  But it will cost you.
  4. Your ad must be a good ad and relevant to the keywords.  If your keywords are “carpet cleaning Atlanta”, make sure they are in the ad.  If your keywords are “water damage Atlanta”, make sure they are in the ad.  And also, make sure the ad goes to a page that is relevant to the keywords.
  5. Call them to action.  Put action words in the ad.  Words like “Call for a free inspection now” or “Go here for a quick estimate.”
  6. Don’t forget to do the monitoring of your account.
  7. To sign up for Adwords, Google, “Adwords.”  Create a google account if you don’t have one or sign in with your existing account.   Usually the system will take you through a wizard that helps you set up your first account.  But don’t leave it to that!  Go back and make SURE these mistakes I’ve listed are addressed.

Listen to the podcast below now:

Podcast: Play in new window | Download

My Favorite September 11th

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When I say September 11th, I usually say it with sadness in my tone.

But yesterday, by far, changed that for me.

I saw my fourth child come into to the world.  He’s a healthy, 8 lbs, 8 ounces.

September 11, 2001 was a day that reminded us of how important family and friends are.  For me, yesterday was the same, but in a much happier way.  I’m blessed.

I LOVE my family.  And I LOVE my business and all you guys/gals that support what I do to help cleaners with their marketing.

***CELEBRATION***

To celebrate, I have TWO things you’ll like:

1.  Sign up for a website and get a “FREE UPGRADE”.  You’ll get more bells and whistles than ever before.  Many of the cleaning websites you see online today have response mechanisms that I initially created.  We’ve been working on some new and improved EXTRAS that are sure to make your website stand out and get more cleaning jobs.  I can’t say exactly what these extras are yet because I don’t want them getting copied, but let’s just say you’re sure to have the best cleaning website in town.

Get FREE upgrades when you buy a website this month:

www.Hitmanadvertising.com/internet

2.  50% OFF the “Secrets” package and it includes one FREE month in my coaching club.  The package is mailed to you via Priority Mail.  It includes a huge manual, CDs, DVDs and tons of ad examples.  The FREE month in the coaching club nearly pays for the manual since it’s half off.

Get the whole package for 50% off in September only:

www.Hitmanadvertising.com/secrets

Until later,

John Braun
Ad Hitman

P.S.  These celebritory offers are available only until the end of September.  But the sooner you get in, the higher you’ll be on the list.

 

You’ll Be the Neighborhood Cleaner by November

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The holidays are quickly approaching.

If you’ve been in the cleaning game long, you know this is the MONEY season.

But you need to start planning RIGHT NOW!

I put together a blog post for you that gives you one of my best reports on neighborhood marketing and even a video to show you the process step-by-step.

You’ll see how to set up your own neighborhood marketing campaign.

See ways so you can:

* Be the “Neighborhood Cleaner” in 4 short weeks

* Charge higher prices (NOT 5 rooms for $XX)

* Killer ways to use 5-around doorknob hangers

P.S.  Do it now because the holidays will be here and it’ll be too late.

Click here to download the PDF report

Click Here to Download the Report

Get all these ads DONE FOR YOU at www.Hitmanadvertising.com/coaching