EDDM vs Bulk Mail for Cleaning Companies

Spring cleaning is coming. You may be thinking of mailing postcards to clients and select neighborhoods.

One of the biggest confusions I hear from my members is about mailing postcards.

There are 3 ways to send postcards:

1. First Class
2. Bulk Mail
3. EDDM

But which is best? Go to the link below…

The wrong choice could cost you 3x as much. If you’re mailing postcards, you need to know which to use and when.

Watch this video now…

Click here to get proven EDDM and Postcards done for you!

Contest for the Cleaning Business

Hitman Advertising, an advertising firm for cleaning companies, is holding a contest where one winner gets a contest set up for their cleaning business free.  The contest is running through March 12, 2013.

Contests can do some great things for a carpet cleaning company.  First, it can increase traffic to their website and Facebook page.  Second, it can help increase search engine ranking.  And last, it can help increase brand awareness about the company.

Since contests can be done very inexpensively, and even for free, it is a very attractive option for most carpet cleaning businesses.  The problem is, the contest does need to be set up properly to generate the type of buzz desired.  Depending on the type of contest software used, the contest can be connected to a Facebook page.  As well, it can be mandatory that the contestant “Like” the Facebook page prior to official entry.  Many contests allow for additional entries if the contestant tells friends about the contest.  It’s all about making the contest go viral.

John Braun, head of Hitman Advertising, said, “Cleaning companies need to be aware of the power of contests on Facebook and the Internet.  If this is ignored, you’re marketing in the stone age.  The days of relying on the yellow pages are over.  It’s time for all companies to connect online with their prospective clients.”

Hitman Advertising helps cleaning companies all over the world target clients profitably.  They train cleaners on how to better use the Internet and increase online presence.  As well, they provide complete packages that help companies get clients online.  For more information, visit www.Hitmanadvertising.com or call 888-211-7702

Contests to Drive Traffic, Leads and Ranking

Contests are a great way for cleaning companies to:

1. Increase Traffic to your site
2. Increase SEO Ranking
3. Increase your company brand

Nobody’s doing this yet…but now that I’m putting this out, it’ll be on.

See an actual LIVE contest now.

Watch this video to see it…

Register for the contest and see it LIVE go to https://contest.io/c/wt7bkeuw

To have John create your entire contest for you, Click Here

I Love My Hitman Clients

Happy Valentine’s Day!

I know it sounds sappy, but it’s true.

Since you’re on my email newsletter list, I wanted you to know how
much I appreciate you.

And I want to give you a FREE gift…

FREE incoming links to your website and Facebook page to boost SEO.

That’s right.

Last week, I set up a Facebook page to allow cleaners to post their
website links for others to see and “Like.”  Any time another
Facebook user clicks “Like” in a post with your page link, it helps
your rankings a bit.

You can join in at the page below.

http://www.Facebook.com/CarpetCleaningMarketing

Go check out the pages, like a few and then leave your page link.

Use it, but please don’t abuse it by posting more than once.
And please do like the other pages that are there.

Until later,

John Braun
Ad Hitman

P.S.  The WordPress training course is in full swing.  Click the link below now to see details.

https://www.hitmanadvertising.com/blog/wordpress-basics

Postcard Marketing Report

Re:  Ending the Slow Season with Postcard Marketing

I’ve seen postcard marketing completely change a business.

…hundreds of cleaning businesses.

Most cleaning company owners don’t realize what a good postcard campaign with a good offer can do.

Since it’s February, I updated my Postcard Advertising Report.

I’m making it available FREE for a limited time at the link below.

Click Here to Download the ReportClick Here to download the report FREE

To get done-for-you postcards:

Join our Advertising Coaching Club where you get all the postcards in this report and get in the WordPress Training Course FREE.

Click Here for coaching club sign up details.

WordPress Basic Training

WordPress is without a doubt my website platform recommendation for cleaning companies.

It’s cheap.  It’s easy.  And there’s a LOT you can do with it.

What can WordPress can do?

Contests, mini-sites, videos, live chat, estimate forms, special pages, floating images, social media integration, and MUCH more!

Here’s a 10 minute video that will show you exactly what WordPress can do for a cleaning business.

TWO Options to get into the WordPress Basic Training Course:

1.  Sign up for the WordPress Basic Training Course now by Clicking Here.

2.  Or join our Advertising Coaching Club and get in the WordPress Training Course FREE.  Click Here for coaching club sign up details.

New WordPress Course For Cleaners

(Newswire.net– January 31, 2013) Pensacola, FL–  An advertising and training firm is now teaching carpet cleaning companies how to use WordPress in their business.  Hitman Advertising trains cleaning companies all over the world.  Launching this week is their new online course that shows carpet cleaning company owners and managers how to use WordPress to add content to their WordPress website and even create new WordPress websites.

John Braun, Hitman Advertising owner, says, “The search engines seem to love WordPress, so that makes me love WordPress.  Cleaning company owners love WordPress because they can easily make changes to their site all by themselves.  This means they don’t have to contact their web designer to make changes.  It can all be done in house with no hassle.”

With the advancements in WordPress, it’s becoming more popular among small businesses as an option for a website.  Many of the site designs look just like a standard website.  In fact, many times you cannot tell the difference between a WordPress website and a regular coded website.

“We’ve been teaching courses on how cleaning companies can use the Internet to get clients for years.  Since WordPress is now so popular, we decided to teach one specifically about WordPress.  Cleaning companies who maximumize what WordPress can do will benefit greatly and get more cleaning clients.” said Braun.

Course participants will also find out how to best set their WordPress website up for search engines to best index them.  The course will be taught by videos, reports and live webinars.  The training is geared for beginner to intermediate users.  Even the most inexperienced computer user can learn WordPress.

Hitman Advertising is an advertising agency that caters to the carpet cleaning industry.  They provide training, websites, postcards, Every Door Direct Mail, brochures and consultation to carpet cleaning business owners.

For more information, visit www.Hitmanadvertising.com or call them at 850-474-1110

Best Website For the Cleaning Biz?

In most cases, the WordPress platform is the best option for most cleaning companies.

Why?

1.  It’s easy for a novice to add text and pictures.

2.  You don’t usually need a webmaster after the site is built.

3.  Google loves ranking WordPress sites.

WordPress used to only be for blogs.  But not any more.

It can be used for any website, mini-sites, and more.

Below, let me know what you want to know about WordPress.  Coming next week we’re starting training to show you about using WordPress to get more clients.

Here are some options for your cleaning websites:

WordPress

Google seems to love it. When a site is designed in WordPress, it allows even novice Internet users the ability to easily add and edit web pages, pictures and videos. This is great for a cleaning company that wants to keep their site updated with recent specials, news and updates about their business. Suppose a bad storm hits your city and you want to advertise water extraction on the main page of your site. With a WordPress website, you can easily add it.

There is a small learning curve, but it’s fairly easy to get the hang of. WordPress used to be known merely as a platform for blogging. It enabled “bloggers” to post news and updates to a website without the use of Webmaster. Because the information being created was instantly posted, Google created a system to quickly allow blog results to show up in their searches. This makes WordPress websites more search engine friendly and more likely to show up in searches.

Today, entire websites are being created based on the WordPress platform. You can learn how to set up a WordPress site at no cost with a little research, or you can get a webmaster to initially set it up properly. The cost may start at a few hundred dollars for the set up. WordPress is a great choice for many cleaning companies because of its ease of use after the site is created.

See http://www.cleanedbyextreme.com for examples of WordPress sites.

Joomla

Very similar to WordPress, it’s another free, open source platform for creating websites. It’s the second most popular blogging program, however it’s much more difficult to use than WordPress.

Hard Coding HTML or PHP

This is the original way of website building. Yes, many websites are still built in HTML. Most any type of design can be done with HTML or PHP code, which makes it very versatile. The major drawback however is that you need to understand coding to build a site this way. Hard coding is something most cleaning companies should avoid doing themselves, but a Webmaster can be hired to build a site for you starting at a few hundred dollars.  And when changes need to be made, you’ll need to contact your webmaster again.

Online Site Builders

This is an easy alternative some cleaning companies use to get up a temporary site. These are do-it-yourself site builders where you build your site online. The prices can range anywhere from $5 a month to over $100 per month. The most popular is GoDaddy’s Website Tonight, but many other companies have their own online site building programs.

However, you are severely limited in what the site can do. As well, these sites are difficult to get ranked in the search engines, as many aren’t search engine friendly. For companies on a really tight budget, online site they are an acceptable temporary choice. But you’ll soon want to upgrade into a better website.

Leave your comments BELOW to let me know what you want to know about WordPress and/or building mini-sites.

Sell More Fabric Protection Webinar Replay

Here’s the replay from the webinar with Craig Jasper.

Get sales strategies and educate yourself on selling more fabric protection.

At least watch the middle portion at 27:30 and see the brochure example that I give. This is a great tool to help you sell more fabric protection and other add-ons. So go check it out right now. You’ll get some great ideas.