John Braun

Hardwood Refinishing Marketing 101

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Get these templates for hardwood refinishing in my Ad Club Here.

Here’s the link to the FREE SEO mini-course mentioned in the video.

Exciting news for all hardwood refinishing professionals! I’m thrilled to unveil my latest video tutorial: Hardwood Refinishing Marketing 101.

It’s FREE, so watch it now.

📌 What’s Inside?

📌 Branding: Make your hardwood service unforgettable.

📌 Leverage Google Ads: Harness the power, showcase your expertise.

📌 Engage Customers: Foster lasting clients and get repeat business.

📌 SEO Tips: Dominate local search and become the go-to choice in your area.

This video tutorial is a cliff notes version of the class I did last weekend in Omaha.

P.S. Stay ahead in the hardwood refinishing game by mastering the art of marketing. Dive in and get hardwood refinishing jobs today!

Marketing your hardwood refinishing business is crucial for several reasons:

  1. Visibility: In today’s digital age, many consumers search online before making purchasing decisions. Without marketing, your business might remain invisible to potential customers, even if you offer superior services.
  2. Build Trust: A consistent and professional marketing strategy can help establish your business as trustworthy and credible. Customer testimonials, before-and-after photos, and showcasing your expertise can build confidence in potential clients.
  3. Increase Revenue: Simply put, more exposure often leads to more inquiries, more clients, and thus more revenue. Marketing can help you reach a wider audience, translating to increased business opportunities.
  4. Engagement: Marketing isn’t just about attracting new customers. It’s also about engaging with existing ones. Through regular updates, offers, or newsletters, you can keep your current clients informed, engaged, and more likely to return for future services or refer others.
  5. Long-term Growth: You can’t grow without marketing!  Consistent marketing can lead to steady business growth. It’s not just about getting a quick influx of clients but building a sustainable pipeline for the future.

Marketing your hardwood refinishing business is an investment in its future. By reaching out, positioning your brand correctly, and highlighting your expertise, you can not only attract more customers but also establish your business as a go-to authority in the hardwood refinishing realm.

Hardwood floor refinishing marketing

 

 

Cleaning Business Success Trait #1

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Get 1-on-1 coaching with John here.

Or, join John’s Ad Coaching Club here.

Join the Cleaning Marketing Facebook Group here.

I asked cleaners to give me their #1 biggest success trait.

Here’s what they said.

It’s NOT about…

🤪 Having the biggest, best cleaning machine.

🤪 Using the best chemicals.

🤪 Working the hardest.

🤪 Or even being the best at cleaning.

You can do all those things and still fail miserably. 🤪🤪🤪

Success doesn’t come by accident.  You need to make it happen.

Get in the right mindset for success by watching this video now.

 

Put Prices on Your Cleaning Website?

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Website help?  Contact me here.

Before you think about adding prices to your cleaning website, watch this video.

I often get asked, “Hey John, I’m struggling on if I should put prices on my website?”

1st: My experience with my cleaning company.

2nd: We’ll look at the top 10 of other companies.

Nutshell: It may or may not be a marketing advantage. If not, don’t do it.  See the video for a complete description.

Scheduling software may have prices. But you can design it so it doesn’t have prices if you need to.

P.S. BTW, I’ve tested this in my own business.  And I’ve seen what it does in many other cleaning websites.

See the video to know if you should do it or not:

BTW, I do website design, Google ads, SEO, and more for cleaning companies. Contact me for questions.

Announcing My Free SEO Workshop- Get in Today

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Hey there, Cleaners!

I’m launching a brand new, free workshop just for cleaning businesses that will blow your mind and turbocharge your website’s visibility.

Here’s why you should be pumped about this:

Uncover the Secrets of the Google Search. I’ll show you exactly what Google is looking for in a cleaning website and how to make your site stand out.

Exact Steps in Ranking a Cleaning Website. Nothing is held back. You’ll see exactly what needs to be done here and walk away with actionable steps.

Get Insider SEO Secrets. Whether you’re a newbie or seasoned wizard, this course is perfect for you. You’ll dive into the nitty-gritty of SEO techniques, from killer link building to on-page optimization wizardry.

No Snooze-Fest Here! This workshop is short and to the point. Get ready for engaging videos, and real-life application. This 5-video course is done in just 30 minutes.

Within 30 minutes, you’ll learn how to put your cleaning business on a path for 4 – 10X revenue growth…VERY rapidly.

Facebook Ads Don’t Work for Cleaning

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Get training to do Google Ads and SEO. Get Details on the Ad Coaching Club.

 

I’ve done Facebook ads and taught them to cleaners for years.

And I’ve asked hundreds of cleaners who are currently doing Facebook ads how they are working lately.

Here’s what I’ve found:

There’s just one kind of cleaning company I’ve seen do well with Facebook ads lately.  I talk about that in the video.

This isn’t only about Facebook ads. It’s also about choosing the right media and charging the right prices to make a profit.

Whether you’re thinking about doing Facebook ads or another type of media, you should see this video to learn the best way to select your advertising media.

P.S.  The funny thing is the only person giving me a tough time about this video so far is a Facebook Ad “Pro” in Dubai. No surprise there.  I’m sure he’s doing very well with Facebook ads.

So let me know. Do Facebook ads work for you? And if so, do you charge more than average prices for your cleaning service?

I’m open to know who is doing well with it. It seems like the Facebook platform, especially for cleaning businesses, is saturated.

facebook ads for cleaning business

Get Higher Prices for Cleaning Services

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Get the templates for everything in this video. Go Here.

One on one coaching with John. Go Here.

Marketing plan mentioned in the video. Go Here.

See 12 ways to get HIGHER prices for your cleaning services.
Watch my new video now:
Getting the price you’re worth doesn’t happen by accident.
😊 You must work to attract the right clients.
😊 You must plan for it.
😊 You must prove to your prospects that you’re worth it.
Get paid what you’re worth: See these 12 tips for getting higher prices for your cleaning services.
P.S.  If you’re not making enough profit, raising your price is the quickest way to fix that.  But before you raise your prices, you need to get these 12 concepts.

How to position your cleaning company to get higher prices

  1. Define your position
  2. Marketing systems
  3. Website
  4. Reviews
  5. Guarantees
  6. Phone procedures
  7. Company vehicles
  8. Uniforms
  9. Clean equipment
  10. In-home script
  11. Company literature
  12. Communication with clients

Higher prices for cleaning services

Google Guaranteed vs Google Ads?

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Get Google Ads Training, SEO Training and more Go Here.

Want SEO or Google Ads Done-4-U?  Message John here.

Google Guaranteed vs Google Ads? Which is Best?

Lots of cleaning companies are using Google Guaranteed.

 

❓Is it saturated?

 

❓Should you be doing it?

 

❓Are Google ads better?

 

❓Which is best?

 

Find out in this new video above.

There are times to do both.

 

And there are times to only do one.

 

See all the ins and outs in my new explainer video.

 

P.S.  In the video, you’ll also see what a major franchise is doing in the Google search.

It’s something you can do too.

 

P.P.S. This is the kind of thing that SMART MARKETERS should notice.

 

See the video at the top.

Transformed from Zero to Cleaning Hero

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If your cleaning biz is tough right now, I hope this encourages you.

 

Old John 22 years ago:

– Just quit my minimum wage job at the Marriott

– Barely doing $1k in sales a week (often less)

– Cleaned for $10 a room (no bait and switch)

– Scared whether or not I would make it in business

 

New John 6 years later:

– Wife quit her job and worked a few hours per week for me

– Doing $10k in sales a week (often more)

– Most expensive carpet, tile, and rug cleaner in town

– Took my family on fantastic vacations 6 – 8 weeks a year

 

What created such a change?

1. I knew I must take responsibility for my business, my thoughts, and my actions.

2. I studied marketing like a madman. I figured out what high-end homeowners wanted from a cleaning company.

3. I raised my prices to be the most expensive in town because we were well worth it. If I was going to stay in this business, I resolved that I was going to make money.

 

In case you need a push…or a pull…I thought I’d put this out there. My business and my life transformed within those years, but it did NOT happen by accident.

 

I made it happen, with help from mentors and the good Lord above. You can do it too!

 

P.S. What are you doing in 2023 to do better? Do you need help?

 

P.P.S. I’m here if you need help growing your cleaning business. I offer one-on-one coaching and group coaching.

 

You are NOT alone. Contact me and ask for help.

$10k in Cleaning Business Even in Winter or ANY Slow Season

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Here’s the NEW winter marketing plan download:

Click Here to Download the PDF Report

Get coaching and all the resources for executing this plan:

Sign up for the Ad Coaching Club Here

Or, Need 1-on-1 Personal Coaching with John? Go Here

$10k in Cleaning With This Marketing Plan Guaranteed

I just came up with a crazy idea that’s guaranteed to help you in the slowest months of your cleaning business.

Here’s a guaranteed way to get BUSY in any slow season.

Every cleaning business has a slow period.  As a business owner, you need a marketing plan in place so you know what to do in the slow season.

When I implemented 10 of these tactics in my cleaning business, I had the busiest month of the year in February.  My competitors all cried the blues about how slow winter was.  I didn’t have the heart to tell them how busy my company was.

P.S.  This is about action!  With this plan and the guarantee I’m giving you, there are ZERO excuses anymore.

Do it now and get busy in your slow season.

DISCLAIMER: The guarantee and the offer for free consultation in this video is limited and solely done at the discretion of Hitman Advertising.

Cleaning Email Newsletters

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Get email newsletters done for the entire year!

2 Options for Year-End-Specials:

#1 Sign up for this exclusive Software Deal Here.

OR #2 Sign up for the Ad Coaching Club

All your emails for the next year are done!

Your email newsletters can be done for you.

No writing, no finding pictures, no designing.

It’s ALL DONE.

See how it works here:

Right now you FREE setup.

Plus you get access to the software to send emails.

You can also send text messages to your clients and prospects for about 1 PENNY EACH TEXT MESSAGE.

P.S.  This is the easiest, most effective marketing that you can do in your cleaning business. Your competitors probably aren’t doing this. But you should be.

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