Getting Clients Clients on Facebook [Podcast #5]

1.  There are many ways to pay for traffic to your site.  In the last episode, we talked about FREE ways to get clients online.  Right now, Facebook is my favorite because you can do an effective campaign for as little as $1 per day.  Pump up Facebook.

2.  Where does the ad lead prospects to?  You can have your ad go to your Facebook page or your website.  Or to a special tab that you create on your Facebook page.

    1. Ad going to facebook page is usually cheaper per click and get more “Likes” to help SEO.
    2. I recently ran a contest that had users go to Contest page and also website contest page.

3.  Pay per click or impression?  Depends on the ad.

4.  How to create an ad?  Go to Home.  -> Ads Manager  -> Create an Ad

 

I’m Giving Away A Professional Website (why 2 websites are better than 1)

Re:  I’m Giving Away A Professional Website (why 2 websites are better than 1)
From: John Braun

Recently I sent you a message about why I won’t be attending Barry O’Connell’s RugLovers Tour this September in Vegas.
https://rugbadger.infusionsoft.com/go/rltour/hitman/

The reason, as I mentioned, is because my wife is having our 4th baby so I’m staying right here where I belong.

But YOU should be there! (unless you or your wife is having a baby of course)

As a matter of fact, if you do attend the RugLovers Tour, there’s a good chance you could win one of the professional websites I’m giving away that’s totally focused on area rug care.

But What If You Already Have An Area Rug Cleaning Website?

That’s great because with a second site you can get even more online search listings.

If you’re dubious about the value of an additional website, do a Google search for “Carpet Cleaning Pensacola.”  My company websites (I have 4) come up 3-4 times in the top ten.  Do you think this gives me an edge on the competition? You can have the same edge I do.

So what will you be getting?

At start-up, you will have a website that

Is beautiful and focused entirely on area rug cleaning
Optimized with the best keywords possible for your rug business
I have a HUGE advantage over other SEO Pros, because I’ve probably gotten more cleaning websites to the top of Google than any other SEO pro around. Most SEO Pros are too lazy to REALLY find the best keywords in each niche the deal with.  After the initial optimization, your site is put on a special link network to give you better optimization and continuing optimization is done for your site to get it to rank even higher.

Here are a couple examples of some high ranking websites I’ve already created for clients

Home


http://www.maconrugcleaning.com

Home


Here is how you can win high ranking, competition crushing website

This website I’ll develop for you will be worth a minimum of $1500 and all you have to do is

Be one of the attendees at the 2013 Vegas RugLovers Tour ( https://rugbadger.infusionsoft.com/go/rltour/hitman/)
Guess the birth weight of my new baby (or be the closest to it) while on the Tour
All the entries will be collected at the tour. Then once the baby is born and the winning entry is found I’ll contact the winner (hopefully you!) to get things rolling.

So that’s it.

All you have to do now is register for the RugLovers Tour.

But do it quick as there is a good chance it’s headed for a sell out.

https://rugbadger.infusionsoft.com/go/rltour/hitman

John Braun
Ad Hitman

PS. This event is hosted by my good buddies Dusty Roberts and Barry O’Connell and they tell me that it gets cheeper when you bring the whole team.  The more people you bring the cheaper it is:

1st person regular price.
2nd team member 50% off.
3rd or more team members 75% off.
P.P.S.  Get a $100 discount off your registration by using this code at checkout (all in lowercase): hitman

Vegas RugLovers Tour, But I Can’t Go

Area rugs.

You’ve heard me talk about them before and how profitable rugs have been for my business.

And you should strongly consider making rugs a big part of your business.

Listen, if you’ve ever been…

  • afraid of cleaning area rugs
  • unsure how to make it part of your business
  • wondering how to make it profitable
  • confused on how to price the service
  • worried about your competition

There’s an important event happening soon that I’d LOVE to attend.  But I can’t go.  And I have a REALLY good excuse.  I’ll tell you more about my dilemma in a minute.  But first, hear about this.

The event is Barry O’Connell’s 2013 Vegas RugLovers Tour. It’s the most important event of the year that guarantees you will learn how to quickly build a profitable area rug cleaning business – no matter who your competition is.
https://rugbadger.infusionsoft.com/go/rltour/hitman/

Now before you decide anything, I want you to see a couple of things first:

1) A testimonial from someone who in less than a year was able to

  • start a area rug cleaning division along side their carpet cleaning business
  • shut down the painting company he hated but needed to keep
  • charge an average of $5.50 sq ft now (used to only be $1.25 at best)

Click here to get the details:
https://rugbadger.infusionsoft.com/app/hostedEmail/2121417/2196f2864ae33a62?inf_contact_key=f008e0ae4a6724f9fc5ba63d210f63bc

2) A case study on someone who created a 1000 percent (yes a thousand) increase in business.
https://rugbadger.infusionsoft.com/app/hostedEmail/2121423/ed6d9fbec1fd799f?inf_contact_key=aab7e70b0cf915c0d7aacec8fdb88059

The reasons why The RugLovers Tour is able to create success after success is because they

  • teach you how to be the best cleaner in your area.
  • show you how to powerfully market area rug cleaning (usually at zero cost)
  • show you why your competition doesn’t matter
  • help you even after the tour ends

The great thing about this year’s launch of the RugLovers Tour is its set to happen just before with the Experience Convention & Trade Show – and in the same hotel! So now once the RugLover Tour is done, stay for the Convention to take advantage of all that this show offers.

Why Won’t I Be Going To The RugLovers Tour???
I would really love to go but my wife says, “NO WAY!”

The fact is we are having our 4th baby right at the beginning of September. I tried to sweet talk her into letting me go, but ain’t happening!  But unless you have this same problem, you need to go.

So if you’ve ever thought about starting or growing the rug care part of your business then I most highly recommend you check this out and sign up asap as I hear the tour is headed for a sell out.
https://rugbadger.infusionsoft.com/go/rltour/hitman/

Until later,

John Braun
Ad Hitman

PS. This event is hosted by my good buddies Dusty Roberts and Barry O’Connell and they tell me that it gets cheaper when you bring the whole team.  The more people you bring the cheaper it is:

  •         1st person regular price.
  •         2nd team member 50% off.
  •         3rd or more team members 75% off.

P.P.S.  Get a $100 discount off your registration by using this code at checkout (all in lowercase): hitman
https://rugbadger.infusionsoft.com/go/rltour/hitman

Neighborhood Marketing Step-by-Step

I just recorded a video for you.

You’ll see, step-by-step, how to set up your own neighborhood marketing campaign.

With this process, you can:

* Target any neighborhood
* Charge higher prices (no more 5 rooms for $XX)
* Be the sought after “Neighborhood Cleaner”

P.S.  If you don’t already have a solid neighborhood marketing plan in place that gets you leads regularly, you need to see this video.

See the video below right now:

See details on the Advertising Coaching Club at www.Hitmanadvertising.com/coaching

Water Damage Restoration Marketing

There are LOTS of things you can do to drum up water damage business:

  1. Start marketing to plumbers.  Give them educational brochures and gift cards for free moisture inspections.  Become their friend by regularly visiting their offices with candy or treats.
  2. Market to Realtors. They constantly get calls from clients who have water or mold problems.  Give them the same educational materials and goodies.
  3. Market to carpet and flooring Retailers.  Give them the same brochures, educational materials and goodies.
  4. Market to your current clients.  Send them your newsletters and postcards with articles educating them about water damage.
  5. Market to high-end neighborhoods immediately after heavy rain or flooding.  Have postcards ready to go immediately after a heavy rain event.  You can send HUGE postcards through Every Door Direct Mail for 16 cents per piece.  Canvas the neighborhoods that are likely to have been affected the most and who have the money to readily pay for your services.

If you do these five things routinely, you’ll build up a great water damage business.  Just keep plugging away and all five of these.

5-Around Doorknob Hangers

Re: Five-Around Doorknob Hangers
From: John Braun

Here’s an interesting neighborhood marketing tactic…

When you clean for someone in a nice neighborhood, leave a doorknob hanger on five of the homes surrounding your client’s home.

But don’t just leave any old doorknob hanger.  It needs a few key components for it to get maximum bang.

Farming high-end neighborhoods is some of the most profitable advertising you can do. Pick the neighborhoods you want and go to work!

Click here to get 5-Around Flyers Done For YOU!

Getting Cleaning Clients Online for FREE [Podcast #4]

Need some ways to save money on advertising your cleaning business?

Today we’ll talk about FREE ways..

  • SEO Ranking.  What is SEO and ranking?
  • Google Places
  • Facebook
  • Email marketing

Listen to the podcast by clicking play below.

Or click the download link to put it on your Ipod.

In my Advertising Coaching Club, you’ll learn FREE ways to market your cleaning business online.

Click Here to Find Out How

Report: 5 Ways to Be the Neighborhood Cleaner

Re: Your Special Report- Neighborhood Marketing
From: John Braun

Over the 4th of July holiday, I asked you to give me your honest feedback.

Thanks so much! Now I have a good idea of what you want.

To start, I’ve written you this FREE report…

“5 Ways You Can Be the Neighborhood Cleaner.”

Neighborhood marketing was requested most often on the poll. And rightfully so! It’s the best way to target your ideal client.

Click here to download the PDF report

Click Here to Download the Report

Quick Marketing Poll

Some new things are coming and I want to know what you need marketing and advertising advice on. Let me know and you’ll have access to FREE training videos and reports I create on these subjects!

Low Budget Marketing Plan

Re: Low Budget Marketing Plan
From: John Braun

For cleaning biz start-ups and others on a tight budget…

“John, what kind of marketing should I do if I have a small budget?”

I constantly get this question from my coaching clients.

So I recently wrote this report for my coaching clients.  Originally, it was only available to my paid members.  But now, I’m making it available to everyone for a short time.

You’ll see a REAL LIFE, PROVEN, step-by-step marketing plan tailored for companies on a limited budget.

P.S.  If you take the time to develop a solid marketing plan, your cleaning company is FIVE TIMES more likely to prosper.

Click here to get the report

Click here to download the PDF report NOW!