It’s Summer.
This is the busiest time for buying and selling houses. It’s warm outside and parents can move their children to a new school.
If there’s ever a season to get referrals from Realtors, it’s NOW.
See my action plan to get referrals from Realtors:
Three things to concentrate on:
1. Know what to say when you met a Realtor. Have a quick 60-second pitch memorized. Tell them how you’ll help them sell homes fast with your guaranteed odor removal and stain removal systems. Tell them about your guarantee. Tell them about your referral program that gives them an incentive to refer you. In the referral program, maybe give them a 10% reward of what their client spends on cleaning, give them $20 in cash, or whatever you choose. The main point is to tell them they will get thanked in the form of a gift when they refer you. Keep your pitch to 60 seconds!
Watch this video I did right after a Realtor luncheon.
2. Leave behind literature and cards. You can tell them about your service, but if you don’t leave behind something for them to give to their clients, you’ll lose. Have professionally printed, educational brochures and cards to leave them.
See examples of gift cards…Click Here.
See examples of cleaning brochures Right Here.
3. Go with treats. Never stop by empty handed. Stop in with a gift bag filled with brochures, gift cards, pens, and pre-packaged cookies. Put in a couple of pre-packaged cookies like Famous Amos, Oreos, or Chips Ahoy. Maybe include a few individually wrapped chocolates too. The gift bag lowers their resistance to your sales call. Everyone loves cookies and candy.
Watch this video from last week on what to include in the gift bag.
If you’re going to get referrals from Realtors, right NOW is the best time. Go out and do it!